SEO and GEO: visibility in Google and AI search

IN SHORT

SEO brings people from Google search results. GEO (Generative Engine Optimization) helps your business get mentioned in answers from AI systems, including Google AI Overviews. I do both: the technical foundation, structured data and regular content.

[01]

WHAT'S INCLUDED / WHO IT IS FOR

WHO IT IS FOR

  • Sites that want organic traffic without constant ad spend
  • Businesses that want to appear in AI search answers
  • Projects with a catalog or blog that need systematic content
  • Owners whose site exists but is barely visible in Google

WHAT'S INCLUDED

  • Technical audit and fixes for indexing and speed problems
  • Structured data: FAQ schema, organization, services
  • Short answers at the top of pages (answer boxes) for AI search
  • An llms.txt file and a clear description of entities
  • Keyword research and regular content (articles, service pages)
  • Tracking in Search Console and GA4
[02]

HOW I WORK

01

AUDIT

I check indexing, speed, structure and current visibility.

02

TECHNICAL FOUNDATION

I fix errors, add structured data and optimize headings and meta tags.

03

GEO OPTIMIZATION

I add short answers, FAQs and clear definitions that AI systems can easily quote.

04

CONTENT

I produce regular content for real search queries.

05

ANALYTICS

I monitor Search Console and GA4 and adjust the strategy based on data.

[03]

IT WORKS IN PRACTICE

Example: for Kinezis around 5 new articles are published every week. Over 3 months in Search Console: 143 clicks, 3.17K impressions, 4.5% CTR, average position 14.7, and the AI features report shows 360 impressions in Google generative answers.

CASES
[04]

QUESTIONS AND ANSWERS

GEO (Generative Engine Optimization) is optimizing a site so that AI systems (such as Google AI Overviews) understand, quote and recommend your business in their answers.

Google Ads brings customers while you pay for clicks. SEO works longer: results accumulate but do not arrive at once. The two work best together.

SEO is a long game: first changes usually show in a few weeks, steady growth in months of regular work. I do not promise things like "top rankings in a week".

It is a file at the site root with a short description of the business and key pages, meant for AI systems. It helps them understand correctly what you do.

[05]

RELATED SERVICES

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